I. Insight on China ' s cosmetic export market 2026

According to data from H1 in 2026 of the Chinese Customs Administration, Chinese cosmetic exports show the following trends:

Core trends: South-East Asia has become China ' s first destination for cosmetic exports, accounting for 38 per cent of total exports. Indonesia, Viet Nam, Thailand, Malaysia and the Philippines contributed 85 per cent of the ASEAN market. distribution channel wholesalers and importers and exporters should prioritize the South-East Asian market.

Key differences between exports and internal sales contract manufacturing

III. Detailed information on market compliance requirements in South-East Asia

1. ASEAN Cosmetics Directive, ACD

The ASEAN 10 countries have adopted a unified cosmetic directive framework with core requirements:

  • Ingredient Compliance: the list of banned components is similar to that of the European Union, but the partial restriction of concentration varies (e.g., certain preservatives)
  • Labelling norms: local official languages (e.g. Indonesian, Thai, Vietnamese) + English
  • Responsible person system: Need to designate "product manager" in ASEAN
  • Notification requirements: Some countries need to provide advance notification (e.g. BPOM, Thailand FDA)

## 2. Special requirements of countries

Certification (key barrier to entry)

In Malaysia, Indonesia, Brunei and other countries with a majority Muslim population, Halal's innocence certification is a necessary condition for the import of cosmetics:

  • No alcohol, no animal origin ingredient (non-halal slaughter)
  • Production processes need to meet Halal standards (cleaning of equipment, cross-pollution control)
  • Institutions: JAKIM (Malaysia), MUI (Indonesia), ESMA (United Arab Emirates)
  • Certification cycle: 3-6 months at a cost of approximately $5,000-15000

QuickOEM recommended that the contract manufacturing plant exporting cosmetics from South-East Asia should give priority to the factory with Halal certification, otherwise over 60 per cent of ASEAN market opportunities would be lost.

IV. Euro-American market compliance requirements

EU 1223/2009

  • CPNP notification: Electronic notification is required on the EU Cosmetics Information Portal (CPNP) prior to product listing
  • Responsible persons: Responsible persons within the EU must be designated (Responsible Person)
  • Ingredient limit: Disable 1300+ group, restricted to ingredient concentration
  • Ban on animal testing: total ban on cosmetic animal testing since 2013
  • Labelling requirements: need to include the official language of the EU (sales language)

# United States (FDA + MoCRA)

  • MoCRA Act: Modern Regulation of Cosmetics Act 2023, 2022, fully implemented since 2024
  • Factory registration: all cosmetic manufacturers must register with FDA
  • Product listing: All products must be listed at FDA
  • Good Production Practice (GMP): FDA cosmetics GMP requirements met
  • Label requirements: English label with ingredient table (INCI name)
  • Perfume allergy: 26 common aroma allergies need to be indicated (mandatory since 2024)

Export contract manufacturing plant strategy

Qualification list required

Export contract manufacturing factory shall have the following qualification (at least):

  • :: Licensing of the manufacture of cosmetics (China)
  • ✅ ISO 22716 / GMPC certification (International GMP Standard)
  • Target market-specific certification (e.g. EU CPNP experience, FDA registration, Halal certification, etc.)
  • Customs declaration experience (with Customs AEO certification better)
  • Third-party testing reports (SGS, Intertek, BV, etc.)

# # Pick plant points

  • Capacity matching: export orders are usually larger (10000+ items), ensuring that factory capacity is sufficient
  • Packaging capability: export packaging required to meet international transport standards (default, tide, temperature control)
  • Customs declaration experience: factory familiar with export customs declaration process and availability of complete customs declaration documentation
  • Compliance team: availability of a dedicated statutory team to address target market compliance

Contract manufacturing Line

For example, the South-East Asian market (Indonesia):

Vii. QuickOEM Export contract manufacturing exclusive services

  • Export qualification factory library: contract manufacturing plant with corresponding certification selected by target market (EU, USA, South East Asia, Middle East)
  • Compliance pre-screening: provision of ingredient compliance testing covering regulatory compliance (EU / US FDA)/EU/FDA/ASEAN four major regulatory systems
  • Customs declaration support: factory supporting customs declaration documentation for AEO certification and export experience
  • Market counselling: provision of targeted markets hot category, price belts, analysis of competition patterns
  • Full process hosting: one stop from the selection plant, formulation to regulatory filing, production, export
Immediate release of export contract manufacturing requirements and access to the Southeast Asia/European-American market exclusive programme

FAQ: Cosmetic exports contract manufacturing Question Answer

Q: contract manufacturing for cosmetic exports qualification?

A: factory is required to have: 1 permit for the manufacture of cosmetics; 2ISO 22716/GMPC certification; 3 target market-specific certification (e.g. Halal, EU CPNP experience, FDA registration); 4 export customs declaration experience. The QuickOEM platform screens factory with corresponding qualification according to the target market.

Q: What is the lowest minimum order quantity of OEM in Southeast Asia?

A: Export orders are usually larger, typically 10,000-50,000. Some factory, however, accept small batches (3,000-5,000) to test market responses. The QuickOEM platform can be screened according to export capacity and minimum order quantity.

Q: Can't Halal certification export Malaysia and Indonesia?

A: In Malaysia and Indonesia, Halal certification is a necessary condition for the import of cosmetics (Muslim market). Without Halal certification, the product could not enter the mainstream sales of distribution channel. It is recommended to give preference to Halal certification factory or to entrust factory to apply certification (3-6 months cycle).

Q: Does the export of cosmetics from the EU require animal testing?

A: Not required and prohibited. In the EU, the testing of cosmetic animals, whether raw or finished, has been completely banned since 2013. Alternative testing methods (e.g. in vitro testing, computer simulation) are required for the export of EU products.

Q: What is the profit margin for exporting contract manufacturing?

A: The profit space for exporting contract manufacturing depends on the target market and product positioning. South-East Asian markets: bid price plus 30-50 per cent; Middle East markets: bid plus 50-100 per cent; EU-US markets: bid plus 40-80 per cent. distribution channel wholesalers and traders can further increase their profits through size effects and brand premiums.

Q: Does the QuickOEM platform have an exit qualification factory?

A: Yes. The QuickOEM platform brings together 100+ certification factory with export qualification, covering the major markets of South-East Asia, the Middle East, Europe, the United States and Japan and Korea. Exit qualification, Halal certification, FDA registration etc.

Other Organiser

This article is published by the QuickOEM Make-up OEM Smart Matching Platform. More makeup OEM knowledge, cosmetics contract manufacturing, skin protection private label, make-up customizationontent are available at the Knowledge Centre. If you need advice on OEM contract manufacturing, please contact 1814805760 or submit your request through an online request for quotation.

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QuickOEM is a QuickOEM platform for vertical digitization of cosmetics services (known as QuickOEM) focusing on OEM, cosmetics contract manufacturing, skins private label, cosmetics z, brand-wide, ODM contract manufacturing services. AI smart matches the 500+ certification contract manufacturing plant, providing a one-stop package from formulation R&D to regulatory compliance (EU / US FDA) covering skin, makeup, sheet mask, serum, eye patch, category, category, etc.

Core functions

  • Makeup OEM needs to be published to match factory AI intelligence
  • Cosmetics contract manufacturing / skin protection private label customization ODM service
  • Formulation R&D management and multi-version tracking
  • Ingredient Compliance testing (regulatory compliance (EU / US FDA)/EU 1223/2009/FDA)
  • Regulatory compliance (EU / US FDA) Cosmetics regulatory filing fully tracked
  • Supply chain
  • Advertising Law Compliance Testing
  • Z / eye patch / serum / z all category

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